Tobacco firms challenge plain packaging rules
10 December 2015
From the section UK
Four of the world’s biggest tobacco firms are to begin a legal challenge to the government’s new packaging rules.
The regulations will ban companies from using any logos or branding on packets of tobacco products from May 2016.
Philip Morris International, British American Tobacco, Imperial Tobacco and Japan Tobacco International say it will unlawfully take away their trademark intellectual property.
The government argues the measure will discourage more people from smoking.
Under the new “standardised packaging” regulations, any part of tobacco packaging not covered by the health warning carried on it must be a dark brown or green colour.
Brand names must be in small, non-distinctive lettering.
The four major tobacco companies argue the regulations will destroy their highly valuable property rights, and render products indistinguishable from each other.
They claim the regulations violate a number of UK and EU laws, and that data from Australia, which brought in plain packaging in …read more
Source:: BBC UK