Star Wars toys on show in YouTube unboxing marathon
By Tom Espiner
3 September 2015
From the section Technology
Disney is hosting an 18-hour marathon Star Wars toy unboxing.
Toys tied in to the forthcoming release of Star Wars: The Force Awakens, the latest instalment of the science-fiction juggernaut, have been unwrapped and demonstrated on YouTube.
The entertainment giant joins a growing list of companies using unboxings to demonstrate their wares.
Unboxing videos have grown rapidly in popularity, especially for toys.
One of the most popular YouTube channels is FunToyzCollector, which shows a pair of elegantly manicured hands demonstrating playthings. The toys are not only taken out of the box, but shown from a variety of angles, and played with.
It has had more than 7.7 billion views since launching, and this week alone …read more
Source:: BBC Entertainment